SMGT 345 Operations and Event Management
Game Day. It's what fans and participants live for. But making the experience a positive one for all involved takes detailed planning and execution. In this course students will learn how to plan, staff, budget, market, promote and manage an event. Venues are also key factors for all events and programs, whether at the recreation, club, collegiate or professional level. Therefore, facility management topics covered will include facility development, budgeting, staffing, and managing. Prerequisite: SMG101. (Offered spring semester of even calendar years.)